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Empowering Change Through AI: Genevieve Taurand

Writer's picture: Suparna PawarSuparna Pawar

Few journeys to AI leadership follow a straight path. For Genevieve Taurand, what began in the precise world of electrical engineering and optics transformed into a pioneering role in artificial intelligence. With a master's degree in optics and early experience in laser-sensor manufacturing, Taurand's expertise in hardware laid an unexpected foundation for her future in AI.


The turning point came when she joined an AI startup, where she bridged the gap between hardware and software by helping clients select optimal sensors and cameras for machine learning applications. This experience opened her eyes to AI's transformative potential, igniting a passion that would shape her career.


When Bentley Systems acquired the startup, Taurand's role evolved into project management. Her focus was on delivering machine learning (ML) models to in-house product teams. This switch changed her perspective. It showed her just how important AI can be in solving everyday problems and driving meaningful change. She knew she was where she needed to be.


But pioneering AI in the Architecture, Engineering, and Construction (AEC) industry isn’t easy. Many users are new to digital technologies and worry about handing over valuable data. She and her team at Bentley work hard to be transparent about how they use data and ensure it’s never shared unfairly. This openness helps build trust, which is key to getting people on board with AI.


Her achievements didn’t go unnoticed. Being recognized as a finalist at the Women in AI Awards North America 2023 was more than a personal milestone. It also showcased the hard work of data labelers, AI scientists, ML engineers, product teams, and executives who see AI as a top priority. She hopes this visibility will inspire other young women to believe they can thrive in tech roles.


She’s a firm believer that different perspectives make AI stronger. In her view, the best training data is diverse data—and the same goes for teams. By encouraging women to hold leadership positions and by having supportive mentors, she sees a path to a more balanced and innovative AI landscape.


Her passion for AI also comes from its real-world impact on infrastructure. She points to the critical need to inspect and maintain bridges, roads, and water systems. AI-powered tools can speed up inspections, spot defects, and prevent failures before they become disasters. Knowing that her work helps keep communities safe motivates her every day.


For anyone worried about not fitting in, she shares a simple quote that keeps her grounded: “You are exactly where you need to be.” It’s a reminder to push past imposter syndrome and trust in your own abilities.


If her story sparks your ambition, consider getting involved with Women in AI. You can even nominate yourself or someone you admire for upcoming awards. Let’s celebrate each other’s contributions and continue shaping the future of AI—together.

Interview by: Genevieve Taurand

Edited by: Gayathri Ganesh

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